Lists, Rankings and Quads: The ROI of Branding

Measuring brand investment is typically tough stuff. One way to keep track of the return is by getting on a Top Innovator list or other such important publication such as the Gartner Magic Quadrant for tech is one of the best ways to look at the ROI for brand spend.

Like this:

Be the first to like this post.

This entry was posted on September 8, 2010 at 1:10 am and is filed under marketing, Publications with tags brand, brand roi, marketing ROI, measuring awareness, ROI, strategic marketing, strategy. You can follow any responses to this entry through the RSS 2.0 feed You can leave a response, or trackback from your own site.

Leave a Reply Cancel reply

Enter your comment here...

Please log in using one of these methods to post your comment:

Email (Address never made public)

Name

Website

You are commenting using your WordPress.com account. ( Log Out / Change )

You are commenting using your Twitter account. ( Log Out / Change )

You are commenting using your Facebook account. ( Log Out / Change )

Cancel

Connecting to %s

Changing Markets and Evolving Brands